From Agency Teams to AI Agents? – The Future of Creative Campaigns

Once, the path was simple: companies planned, agencies pitched, teams developed, launched – and celebrated.

Now, AI is shaking up the game: companies run their own campaigns, agencies are fighting for their role, and creatives are teaming up with digital assistants instead of big crews.

The reality? It’s not black and white. Three leading voices from the creative industry will dive into how roles, processes, and collaboration are truly shifting – and what this means for the future of creative work.

Why you should be there:

If you’re a decision-maker, agency leader, creative director, strategist – or simply curious about how to organize creative work in smarter, more sustainable ways – this conversation is for you. Expect fresh perspectives, bold ideas, and inspiration you can put into action.